FRICON’s successful partnership at the CURTAS 2023 Festival in Vila do Conde

Vila do Conde hosted one of the biggest cultural events of the year: the CURTAS Vila do Conde Festival 2023, one of the biggest film festivals in the country, which attracted filmmakers and art lovers from all over the world.

CURTAS 2023 is known for its diverse programme, which includes short films, documentaries and animations, offering an important platform for emerging and established filmmakers. This year, the event was supported by FRICON, a partnership that strengthened the event and reinforced the company’s commitment to culture and social responsibility.

FRICON: A Leading Company in Refrigeration and Social Responsibility

FRICON is a benchmark in the commercial refrigeration and conservation sector, standing out for its innovation, quality and strong commitment to sustainability. The company has been diversifying its operations, not only in the market, but also in promoting cultural initiatives and social responsibility, as demonstrated by its partnership with the CURTAS Vila do Conde Festival.

The CURTAS Vila do Conde Festival

With over 30 years of history, the CURTAS Festival is one of the most prestigious events in the national film industry. The 2023 edition, with the theme ‘Digital Economy: The New Frontier of the World Economy’, welcomed more than 32,000 visitors and saw the participation of more than 750 companies and organisations.

The impact of this partnership

The partnership between FRICON and the CURTAS Festival reflects the company’s commitment to culture and sustainability. As well as supplying efficient refrigeration solutions to reduce the event’s environmental impact, FRICON also made a point of supporting the festival by presenting the Audience Award at the international competition for the second year running.

In addition, the company carried out a brand activation in partnership with Gelados GLOBO, offering ice creams to all participants on the last day of the event, promoting well-being and strengthening ties with the local community.

FRICON and Culture: A Commitment to Sustainability

Supporting the CURTAS 2023 Festival is not only a way of strengthening FRICON‘s image, but also of promoting its new positioning: ‘THE PURITY OF BEING SUSTAINABLE’. The company continues to promote practices that reduce its ecological footprint, not only in its operations, but also in all its strategic partnerships.

The collaboration between FRICON and the CURTAS de Vila do Conde Festival has undoubtedly been a successful relationship that has brought significant benefits to both parties involved. While FRICON has strengthened its brand image and corporate values, the festival has received valuable support that has propelled it to new heights of excellence and cultural diversity.

Discover more content about the day when ice-cream was delivered to multiple families.

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