QSP Summit 2024
Between July 2 and 4, FRICON was present at the QSP Summit 2024. This event, recognized as one of the leading Management and Marketing meetings, brought together more than 3,500 participants, 130 brands and 90 renowned speakers. The experience was truly enriching and provided a unique space for exchanging knowledge and networking..
What is the QSP Summit?
The QSP Summit is a vibrant platform where managers, experts and leaders come together to discuss and explore a wide range of crucial topics for today’s business world. With more than 40 sessions spread over three days, participants were exposed to diverse perspectives and insights on Communication, Creativity, Data, Innovation, Artificial Intelligence, Leadership, Tourism, Sustainability, Human Resources and many other relevant topics.
Event Speakers
The event featured more than 90 speakers, this year’s keynote speaker was Linda Hill, a professor at Harvard Business School who has numerous bestsellers to her name (Being the Boss: The 3 Imperatives for Becoming a Great Leader; or Becoming a Manager: How New Managers Master the Challenges of Leadership) and recognitions such as being included in Thinkers50’s list of the world’s top ten management thinkers.
FRICON’s presence at the QSP Summit
FRICON’s presence at the QSP Summit was marked by active involvement with other companies, where it was possible to strengthen relationships and establish new partnerships, including: SOGEVINUS, SWEE, Companhias das Conservas, Nordigal, Nobre, Eat Fit and LICOR 35.
Our lounge area has been carefully decorated to provide a unique and welcoming experience for all participants. We prioritized the use of “homemade” materials, creating the perfect atmosphere for relaxing, socializing and discussing the latest market trends. In addition, to add an artistic and vibrant touch to the atmosphere, we were honored to have The Caver, an artist, perform a live painting alluding to our company, which ended up serving as a source of inspiration and creativity for everyone present.
Click here to watch our summary of the event.