{"id":12079,"date":"2025-11-27T11:37:58","date_gmt":"2025-11-27T11:37:58","guid":{"rendered":"https:\/\/fricon.pt\/fricon-at-50-blending-minimalistic-form-with-intelligent-function\/"},"modified":"2025-11-27T14:25:53","modified_gmt":"2025-11-27T14:25:53","slug":"fricon-at-50-blending-minimalistic-form-with-intelligent-function","status":"publish","type":"post","link":"https:\/\/fricon.pt\/en\/fricon-at-50-blending-minimalistic-form-with-intelligent-function\/","title":{"rendered":"FRICON at 50: Blending minimalistic form with intelligent function"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12079\" class=\"elementor elementor-12079 elementor-12044\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-007ec83 e-flex e-con-boxed e-con e-parent\" data-id=\"007ec83\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-daefd53 elementor-widget elementor-widget-text-editor\" data-id=\"daefd53\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p data-start=\"176\" data-end=\"367\">As 2026 approaches, FRICON stands on the threshold of an extraordinary milestone: <strong data-start=\"280\" data-end=\"364\">five decades of pioneering innovation, design mastery and sustainable refrigeration.<\/strong><\/p>\n<p data-start=\"369\" data-end=\"574\">What began in 1976 as a small Portuguese manufacturer has evolved into a <strong data-start=\"448\" data-end=\"495\">global benchmark in commercial refrigeration<\/strong>, shaping the way the world preserves, presents and experiences freshness.<\/p>\n<p data-start=\"576\" data-end=\"1099\">For 50 years, FRICON has turned cold into craft. Its story is one of <strong data-start=\"660\" data-end=\"686\">engineering precision<\/strong>, <strong data-start=\"688\" data-end=\"712\">creative resilience <\/strong>and <strong data-start=\"721\" data-end=\"745\">unwavering purpose<\/strong>: to deliver refrigeration solutions that marry <strong data-start=\"791\" data-end=\"805\">performance<\/strong> with <strong data-start=\"808\" data-end=\"828\">responsibility<\/strong>. From its local roots in the heart of Portugal to partnerships spanning <strong data-start=\"914\" data-end=\"936\">more than 130 countries<\/strong>, the company\u2019s journey is a testament to its vision: <strong data-start=\"990\" data-end=\"1096\">to redefine refrigeration not as a product, but as an experience of innovation and sustainability<\/strong>.  <\/p>\n<p data-start=\"576\" data-end=\"1099\"><em>\u201cOur fiftieth anniversary will be more than a celebration of time,\u201d says <strong data-start=\"1188\" data-end=\"1206\">Isabel Azevedo<\/strong>, the president of the board at FRICON. \u201cIt will be a celebration of transformation, of constantly reimagining what is possible, and doing so with passion, precision and purpose.\u201d<\/em><\/p>\n<p data-start=\"499\" data-end=\"1006\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d36d873 e-flex e-con-boxed e-con e-parent\" data-id=\"d36d873\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7fd33a7 elementor-widget elementor-widget-heading\" data-id=\"7fd33a7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">A GOLDEN YEAR OF INNOVATION<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01647f2 elementor-widget elementor-widget-spacer\" data-id=\"01647f2\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container{height:100%;width:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty,.e-con>.elementor-widget-spacer.elementor-widget-empty{position:relative;min-height:22px;min-width:22px}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon,.e-con>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon{position:absolute;top:0;bottom:0;left:0;right:0;margin:auto;padding:0;width:22px;height:22px}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de0c192 e-flex e-con-boxed e-con e-parent\" data-id=\"de0c192\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0a0e570 elementor-widget elementor-widget-text-editor\" data-id=\"0a0e570\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-start=\"84\" data-end=\"407\">As FRICON enters its golden year, the company introduces a new generation of products that encapsulate its enduring spirit of innovation: the <strong data-start=\"239\" data-end=\"260\"><a href=\"https:\/\/fricon.pt\/en\/?s=WD\">WD<\/a><\/strong> (Wall Display) and the <strong data-start=\"263\" data-end=\"291\"><a href=\"https:\/\/fricon.pt\/en\/?s=HC&amp;lang=en\">HC<\/a><\/strong> (Horizontal Cabinets), two distinct ranges designed to set <strong data-start=\"342\" data-end=\"404\">new standards in efficiency, design and environmental performance.<\/strong><\/p>\n<p data-start=\"409\" data-end=\"680\">The <strong data-start=\"411\" data-end=\"417\"><a href=\"https:\/\/fricon.pt\/en\/?s=WD\">WD<\/a><\/strong> brings a <strong data-start=\"429\" data-end=\"494\">visionary balance of elegance and energy efficiency<\/strong>, offering crystal-clear visibility, <strong data-start=\"507\" data-end=\"534\">state-of-the-art LED technology<\/strong> and <strong data-start=\"575\" data-end=\"603\">eco-friendly refrigerants<\/strong>. It is a true statement piece for the <strong data-start=\"646\" data-end=\"677\">modern retail environment.<\/strong><\/p>\n<p data-start=\"682\" data-end=\"928\">The<a href=\"https:\/\/fricon.pt\/en\/?s=HC&amp;lang=en\"> <strong data-start=\"684\" data-end=\"690\">HC<\/strong><\/a> stands as a s<strong data-start=\"709\" data-end=\"751\">ymbol of reliability and versatility<\/strong>, engineered to meet the demands of <strong data-start=\"798\" data-end=\"840\">high-traffic retail <\/strong>while delivering <strong data-start=\"854\" data-end=\"893\">remarkable energy savings<\/strong> and <strong data-start=\"899\" data-end=\"925\">consistent performance<\/strong>.<\/p>\n<p data-start=\"930\" data-end=\"1184\">Each of these innovations represents more than a product launch, <strong data-start=\"1013\" data-end=\"1066\">they embody a promise for the next 50 years<\/strong>, where refrigeration continues to evolve <strong data-start=\"1111\" data-end=\"1140\">in harmony with the planet<\/strong> and with the <strong data-start=\"1149\" data-end=\"1181\">pace of retail innovation<\/strong>.<\/p>\n<p data-start=\"1186\" data-end=\"1540\" data-is-last-node=\"\" data-is-only-node=\"\">At <strong data-start=\"1189\" data-end=\"1201\"><a href=\"https:\/\/www.euroshop-tradefair.com\/\" rel=\"nofollow noopener\" target=\"_blank\">EuroShop<\/a><\/strong>, FRICON will unveil the <strong data-start=\"1224\" data-end=\"1273\">next evolution of its design and technology,<\/strong> a new range that <strong data-start=\"1293\" data-end=\"1332\">redefines efficiency and elegance<\/strong>, bringing a <strong data-start=\"1347\" data-end=\"1405\">fresh perspective to the world of commercial refrigeration.<\/strong> Expect innovation that<strong data-start=\"1440\" data-end=\"1492\"> blends minimalistic form with intelligent function<\/strong>, setting <strong data-start=\"1508\" data-end=\"1539\">new standards for what\u2019s next<\/strong>.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3aee6b2 elementor-widget elementor-widget-spacer\" data-id=\"3aee6b2\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bdde5d7 elementor-widget elementor-widget-heading\" data-id=\"bdde5d7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SUSTAINABILITY AS HERITAGE<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-555f46b elementor-widget elementor-widget-spacer\" data-id=\"555f46b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a67e7c7 e-flex e-con-boxed e-con e-parent\" data-id=\"a67e7c7\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-874a620 elementor-widget elementor-widget-text-editor\" data-id=\"874a620\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Throughout its history, FRICON has embraced sustainability <strong data-start=\"190\" data-end=\"216\">not as a trend<\/strong>, but as a <strong data-start=\"230\" data-end=\"253\">defining principle<\/strong>. The company was among the first in its sector to integrate <strong data-start=\"311\" data-end=\"337\">natural refrigerants<\/strong>, <strong data-start=\"339\" data-end=\"360\">renewable energy<\/strong> and <strong data-start=\"363\" data-end=\"382\">circular design <\/strong>into its operations, long before such practices became industry standards.<\/p>\n<p data-start=\"128\" data-end=\"466\"><em>\u201cWe believe sustainability is the ultimate form of innovation,\u201d says <strong>Isabel Azevedo<\/strong>. \u201cOur goal has always been to create solutions that serve both business and the environment, because true progress cools responsibly.\u201d <\/em><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59d581f elementor-widget elementor-widget-spacer\" data-id=\"59d581f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e8129d4 e-flex e-con-boxed e-con e-parent\" data-id=\"e8129d4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b02651 elementor-widget elementor-widget-heading\" data-id=\"5b02651\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">THE NEXT CHAPTER<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5c4d61 elementor-widget elementor-widget-spacer\" data-id=\"c5c4d61\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-89c963e e-flex e-con-boxed e-con e-parent\" data-id=\"89c963e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b0feb04 elementor-widget elementor-widget-text-editor\" data-id=\"b0feb04\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p data-start=\"149\" data-end=\"422\">As it will mark <strong data-start=\"161\" data-end=\"201\">50 years of excellence in the next year<\/strong>, FRICON looks ahead with the same determination that defined its origins, now amplified by <strong data-start=\"305\" data-end=\"330\">digital transformation<\/strong>, <strong data-start=\"332\" data-end=\"353\">global partnerships<\/strong> and an unrelenting drive to <strong data-start=\"382\" data-end=\"421\">anticipate the needs of tomorrow.<\/strong><\/p>\n<p data-start=\"424\" data-end=\"544\">Like its founder, <strong data-start=\"451\" data-end=\"468\">Artur Azevedo<\/strong>, said: <br data-start=\"469\" data-end=\"472\"><strong data-start=\"472\" data-end=\"542\">\u201cGrowth is the product of the future that we have been able to foresee.\u201d <\/strong><\/p>\n<p data-start=\"546\" data-end=\"752\">In 2026, FRICON will go even further starting with its attendance at <strong data-start=\"618\" data-end=\"630\">EuroShop<\/strong>, inviting you to <strong data-start=\"650\" data-end=\"691\">experience this legacy first-hand<\/strong>, <strong data-start=\"694\" data-end=\"717\"><span data-start=\"650\" data-end=\"691\">seeing touching and feeling<\/span> <\/strong>50 years of innovation brought to life!<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3c68117 e-flex e-con-boxed e-con e-parent\" data-id=\"3c68117\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Half a century later, FRICON continues to redefine refrigeration: more innovation, more efficiency, more responsibility and in 2026 it brings 50 years of legacy to EuroShop.<\/p>\n","protected":false},"author":4,"featured_media":12075,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,217],"tags":[155,243],"class_list":["post-12079","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-events","tag-refrigeration","tag-organizational-culture"],"acf":[],"_links":{"self":[{"href":"https:\/\/fricon.pt\/en\/wp-json\/wp\/v2\/posts\/12079","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fricon.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fricon.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fricon.pt\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/fricon.pt\/en\/wp-json\/wp\/v2\/comments?post=12079"}],"version-history":[{"count":7,"href":"https:\/\/fricon.pt\/en\/wp-json\/wp\/v2\/posts\/12079\/revisions"}],"predecessor-version":[{"id":12098,"href":"https:\/\/fricon.pt\/en\/wp-json\/wp\/v2\/posts\/12079\/revisions\/12098"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fricon.pt\/en\/wp-json\/wp\/v2\/media\/12075"}],"wp:attachment":[{"href":"https:\/\/fricon.pt\/en\/wp-json\/wp\/v2\/media?parent=12079"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fricon.pt\/en\/wp-json\/wp\/v2\/categories?post=12079"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fricon.pt\/en\/wp-json\/wp\/v2\/tags?post=12079"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}